Tuesday, April 5, 2011

Your worst enemy is yourself.

It was a blistering late spring day in sunny Florida.  My class assignment was to create an ad to promote a product.  I wanted an ad that showed something epic.  Something that seemed impossible for the subject.  With a little brainstorming, it came to me.  The idea was simple, have the tagline be about how you are your biggest enemy.  I picked up my camera and tripod and headed outside to the tennis court.  Set the camera up and started to record.  Click.  The result is what you see here with some manipulation thanks to After Effects.

Humbling your ego can be a challenge…

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